As a consultant I walk into a lot of offices. Let me tell you first impressions go a LONG way!!! The other week I walked into a beautiful state of the art practice. I had never even noticed the office before, but I heard how beautiful it was and it was worth visiting. Well, I introduced myself and the friendly front desk person came from behind the counter to greet me. I was in shock - no one ever stands up. She greeted me with a warm smile and shook my hand. Still in disbelief, I explained that I was a consultant who works with dental offices and that I had heard this was an office I should visit. I almost fell over when she offered to tour me around the office. Where was I??? This was not the typical office I was used to visiting. She showed me around the office as if I were a new patient. It was beautifully decorated, cozy fire place in lobby. She led me to a consultation room where we sat down and I briefly explained my services. She told me she would pass along my information to the doctors and thanked me for stopping by. What a great experience! Here was a practice that had customer service down to a T!
It doesn't cost anything to create an experience for your potential patients.
Here are my Fast Five Tips to WOW them from the moment they walk in the door!
*Smile
*Friendly Greeting
*Show a personal interest
*Make your patients comfortable
*Manage expectations- for example, if the doc is running behind let the patient know and apologize
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